The Mission
Our Mission
Together we are making the anonymous animals known.
You can't protect what you don't know exists, and knowing is where conservation begins.
Our Story
From Keeper Roots to a Wild Community
I spent years as a zookeeper caring for animals most people will never see in the wild.
Species with impossible names, strange faces, and entire lives playing out in the shadows of the ones everyone comes to see. I loved every single one of them. And when I left the zoo to become a mom, I realized the hardest part wasn't just leaving the animals. It was knowing most people would never know they existed.
So in 2015 I started Animals Anonymous Apparel out of a garage with my family by my side. My parents run the shop. My brother helped press shirts. I designed everything on a computer between nap times. It was not glamorous. It was everything.
"You can't protect what you don't know exists. Every shirt we make is a conversation waiting to happen."
Today we run out of a warehouse in Central Texas. My family still prints every order in house. We are still a small team. And we are still completely obsessed with the overlooked, the underdog, the anonymous. I also spend time now as a wildlife educator, creating content that brings these species into people's lives in a real way, because awareness is the first step toward protection.
Together our Pack has donated over $303,000 to wildlife conservation. Not a corporation. A wildlife advocate and former zookeeper, her family, and a community of people who refuse to look away. That is what this is. And if that sounds like you, you are already one of us.
Impact at a Glance
Every purchase moves these numbers higher.
How Your Purchase Helps
Wear the Wild
Every design spotlights a species worth knowing. The weird ones. The overlooked ones. The ones that need a voice.
Start the Conversation
Your gear does the talking. Every person who asks about your shirt is one more person who learns something real about wildlife.
Fund the Work
Real dollars go to real conservation partners doing the work on the ground where it matters most.
What We Stand For
Every species has a story worth telling
We shine a light on lesser known species and the keepers who care for them. The anonymous ones. The ones who deserve to be known.
Conservation belongs to everyone
You do not have to work in a zoo to be part of this mission. You just have to love wildly. Our Pack includes zookeepers, vet techs, wildlife educators, wildlife advocates, and humans who simply care deeply about this world.
Community is how change happens
We are not a transaction. We are a Pack. We uplift each other, educate with kindness, and show up for the animals and the people who fight for them.
Every purchase protects something wild.
Find your animal. Join the Pack. Love wildly 🖤🐾
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